Swiss luxury watchmaker Breitling has released a limited-edition watch and registered it on a private blockchain. According to Breitling’s official website, a secure link to the watch through blockchain technology will provide customers with traceability, transparency and tradability. “To access your digital passport, please scan a verified electronic warranty card and download an encrypted private Wallet, which has the encrypted passport of the watch stored. Then, swipe “Claim Ownership” to the right to obtain ownership of the watch. This operation will generate an exclusive ownership certificate for you. French startup Arianee collaborated.